Work with data the way suppliers deliver it
Excel, CSV, XML, APIs and data pools come in without suppliers having to follow your structure first.
E-commerce
PIM for e-commerce: growth starts before your webshop.
Your webshop is only as good as the product data behind it. Every supplier delivers differently, and every webshop and marketplace has its own requirements. Where traditional PIM platforms start with management, ConnectingTheDots makes product data ready to sell online right from the source.
Webshops keeping their product data flowing with ConnectingTheDots
FROM SUPPLIER TO WEBSHOP
Less manual work. More revenue per product page.
Complete product pages, automatically
Titles, descriptions, specifications and translations are mapped, enriched and checked as automatically as possible. Less manual work, more products online.
Every webshop and marketplace the right data
Shopify, Magento, Shopware, WooCommerce, Bol and Amazon get the same product data, tailored to their own fields and requirements.
More SKUs without extra manual work
Add suppliers, categories, countries and marketplaces without your content team having to grow.
A familiar situation
The complexity starts before your webshop.
Most delays are not in your webshop, but before it: in collecting, structuring and preparing supplier data for sale.
Every supplier, a different feed format.
Different files, fields, units and quality. Every new supplier means figuring it out and converting it all over again.
Shopify, Amazon and marketplaces each ask for something else.
Your webshop wants rich content and filters, Bol its own category structure, Amazon different attributes and Google Shopping a correct feed.
Incomplete product pages cost revenue.
Missing specifications and weak descriptions lead to lower findability, less conversion and more returns.
More SKUs, more exceptions.
More SKUs, suppliers, countries and marketplaces lead to more and more exceptions without a clear owner.
How we approach it
From supplier data to product pages that convert.
Bring differences back to one structure
We map fields, values and categories from every supplier to one data model that fits your webshop and filters.
- Map fields automatically
- Normalise values and units
- Translate categories and filters
Complete product pages before publication
Missing information is added, validated and enriched with AI: from SEO-friendly titles and descriptions to translations for new countries.
- Enrich and translate content
- Check data quality
- Use AI where it speeds things up
Every platform the right product information
Your webshop, marketplaces and product feeds get exactly the fields, formats and content they ask for, automatically and per channel.
- Integrations with Shopify, Magento, Shopware and WooCommerce
- Marketplace templates for Bol, Amazon and Kaufland
- Product feeds for Google Shopping
How Wehkamp and Azerty work with their product data.
From supplier data to webshop and marketplace. This is how e-commerce organisations use ConnectingTheDots to get large ranges online and publish at scale.
Scalable across brands and channels
Wehkamp manages 2.5M+ SKUs from one central product data base and publishes channel-specific content to different sales channels.
- 2.5M+ SKUs
- Multi-brand
- Channel-specific publishing
Large technical range, online fast
Azerty processes supplier data from many brands and publishes complete, structured product information to the webshop.
- Supplier data
- Specifications
- Webshop
WHAT FLOW DELIVERS
Live faster, fewer returns.
New products online faster
Shorten time to market for new suppliers, ranges and promotions because fewer manual steps are needed.
New marketplaces and countries without extra work
Connect Bol, Amazon, Kaufland or a new country webshop without building a separate process for every channel.
Better product pages, fewer returns
Complete specifications, correct filters and clear descriptions lead to better findability, higher conversion and fewer returns.
SOLUTIONS FOR E-COMMERCE
Where webshops usually start.
E-commerce teams usually start with these solutions to scale their range, marketplaces and time to market.
Which PIM fits your webshop?
Answer five questions and discover which approach fits your assortment, suppliers and processes. ± 2 minutes
- Based on your situation
- Clear advice, no sales pitch
- Clarity within 2 minutes
Frequently asked questions.
Can't find your question? Get in touch
A PIM for e-commerce brings all product information from your suppliers together in one source, checks and enriches it, and publishes it to your webshop, marketplaces and product feeds. ConnectingTheDots starts earlier: with collecting and normalising supplier data.
Your webshop is built to sell, not to manage product data from dozens of suppliers. From a few thousand products, several suppliers or several channels, a PIM becomes the place where product data is right, and the webshop the place where it is shown.
Yes. ConnectingTheDots has standard integrations with Shopify, Adobe Commerce (Magento), Shopware and WooCommerce, among others. That way you publish product data to your webshop automatically.
Yes. You publish to Bol, Amazon and Kaufland, among others, with the right fields, categories and templates per marketplace.
Because the data model and enriched data are already in place, a new channel or country is mostly a matter of setting up channel rules and translations, instead of creating content again. That saves weeks.
AI fills in missing specifications, writes and improves titles and descriptions and translates content for new countries. Automatically where possible, with review by your team where needed.
Yes. Complete specifications, correct filters and clear descriptions make products easier to find and help customers make the right choice. That leads to more conversion and fewer returns.