Work with data the way suppliers deliver it
Excel, CSV, XML, APIs and data pools come in without suppliers having to follow your structure first.
Retail
PIM for retail: collections in store and online, faster.
Every supplier delivers data differently and every sales channel sets its own requirements. Where traditional PIM platforms start with product data management, ConnectingTheDots prepares product data for publication right from the source.
Retailers keeping their product data flowing with ConnectingTheDots
FROM SOURCE TO SALES CHANNEL
Less manual work. More retail momentum.
Product data automatically sales-ready
Structuring, mapping, enriching, translating and validating happen automatically wherever possible, with less manual work for your team.
Publish exactly what each channel needs
Your webshop, marketplaces and in-store channels all get the same product data, tailored to what each channel requires.
Scale up without extra manual work
Add suppliers, assortments, brands and sales channels without increasing your operational product data workload.
A familiar situation
The complexity starts before the shelf.
Most delays happen while collecting, structuring and preparing supplier data for sale, before a product is on the shelf or online.
Every brand delivers its collection differently.
Every supplier sends its own file, with its own naming, sizing and quality level.
Store and online ask for something different.
The till wants an EAN and short description, the shelf label price and unit, the webshop lifestyle images and the marketplace its own template.
Every season, the same steps.
Spring collection, autumn collection, new supplier or promotion: checking, correcting, mapping and completing, every time.
More collections, more exceptions.
More brands, categories, stores and channels keep adding exceptions without a clear owner.
How we approach it
From supplier data to sales-ready product information.
Bring every source into one structure
Every supplier delivers data differently. We map fields, values and categories into one workable data model.
- Map fields automatically
- Normalise values
- Translate categories
Make data complete before publishing
Missing information is added, validated and enriched automatically wherever possible.
- Enrich content
- Check data quality
- Use AI where it saves time
Send every customer and channel the right data
Your webshop, marketplaces, customers and in-store channels receive exactly the product information they need, in the right format.
- Apply customer and channel rules
- Transform fields and content
- Reuse publishing flows
How de Bijenkorf, Primera and United Retail work with their product data.
From supplier data to webshop, marketplace and store. This is how retailers use ConnectingTheDots to keep large assortments manageable and publish faster.
One source for all channels and countries
de Bijenkorf manages thousands of products, variants, images and texts from one uniform data model, with task-driven workflows per team.
- Uniform data model
- Task-driven workflows
- Multiple countries and channels
Control over assortment and governance
Primera manages its assortment and product data with a fixed data model, clear roles and approval workflows.
- Assortment management
- Workflows & approvals
- Data model
Supplier data for multiple formats
Gathering product data from different suppliers centrally and making it fit for use across multiple formats and sales channels.
- Multiple suppliers
- Multiple formats and channels
WHAT FLOW DELIVERS
Collections live faster. Same team.
Launch assortments and campaigns faster
Shorten time to market for new products, collections and seasonal changes because fewer manual steps are needed.
Expand without an extra operational layer
Connect new marketplaces, webshops and sales channels without building a separate process for each channel.
Scale without growing your product data team
Process more SKUs, suppliers and brands with the same structure, rules and automated flows.
SOLUTIONS FOR RETAIL
Where retailers usually start.
Retail teams typically start with these solutions to scale their assortment, channels and time to market.
Which PIM fits your retail organisation?
Answer five questions and discover which approach fits your assortment, suppliers and processes. ± 2 minutes
- Based on your situation
- Clear advice, no sales pitch
- Clarity within 2 minutes
Frequently asked questions.
Can't find your question? Get in touch
It brings all product information together in one place, from supplier data to customer-facing content, and prepares it for every channel: online, in store, on marketplaces and in leaflets. Less manual work, one source of truth.
New products can go live much faster because supplier data is automatically processed, enriched and validated before it reaches your sales channels. That means fewer manual steps for launches, campaigns and seasonal changes.
Yes. Import & Onboarding processes Excel, CSV, XML and API connections, among others, and can automatically map, validate and enrich fields, values and categories.
A common bottleneck is supplier data that first has to be cleaned, completed and structured manually before anyone can work with it. ConnectingTheDots automates exactly that part of the product data flow.
Yes. From a single product data source you publish channel-specific content to marketplaces and other sales channels. Rules and validations help ensure your content meets each channel's requirements.
You configure the channel once in Publishing & Channels: mapping, required fields and formats. From then on, every new product flows through automatically, without separate exports or spreadsheets.
Yes. A PIM system supports omnichannel retail. Whether a product appears in store, online, on a marketplace or on a digital screen, the product data flows automatically to the right channel in the right format.